DesignCreate
Your Vision.

We help you discover what's possible — or build what you've alwaysalreadyalways envisioned.

Orbital Labs is an engineering and product consultancy led by Dan Newman and Peter Karman — with over fifty years of combined experience building on the cutting edge of software and product application design.

Web and application building has fundamentally changed.

It's no mystery that AI is changing the way we develop and design and presents flashy new options. But the real question is how innovative, creative, and intelligent we can be — leveraging it for real impact in a faster and faster changing landscape.

That's where we come in.

PRODUCT · BUILD · INTELLIGENCE

As design and architecture-focused engineers with over fifty years of combined experience, we're pushing the forward limits of the newest design, prototype, and build processes — AI infused, not as a shortcut, but as an amplifier. The result is work that not only moves much faster, but explores wider, and reaches a level of quality and precision that wasn't possible before. We don't follow the crowd. We are building new process levarging AI with intention — and through this we can empower your unique vision and unlock potential that generic approaches will never reach.

The potential is unprecedented

Right now, we're able to build innovative, custom products that are more powerful and forward thinking than they've ever been. What used to require large teams and long timelines can now be conceived, designed, and shipped by a focused team in a fraction of the time. The opportunity window for building something exceptional is wide open.

Rethink what's possible

Most people are still building the way they did five, even two years ago. The real advantage goes to those willing to re-envision what their product, their business, or their idea could actually become with today's constantly evolving capabilities. We help you step back, challenge assumptions, and see the bigger picture before writing a single line of code.

Build in phases, aim beyond the obvious

Great products aren't built in one shot. We work in deliberate phases — each one tested, vetted, and learned from — so that every step moves you toward something bigger. This isn't about shipping the first thing that works. It's about iterating toward the thing that matters, and not stopping at the surface.

Who we are

Orbital Labs is an engineering and product consultancy led by Dan Newman and Peter Karman.

Dan Newman

Dan Newman

Conception · Design · Build

Dan Newman

Serial entrepreneur and engineer with over four decades of experience spanning product design, full-stack development, and startup leadership. Director of Engineering at Anyroad. Founder of SonicGrid.co. Long track record helping startups as engineering lead, team mentor, and product thinker.

  • Product concepting & strategy
  • UX/UI design & prototyping
  • Full-stack engineering
  • Creative direction
  • Startup advising & team mentorship

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Peter Karman

Peter Karman

AI/ML · Architecture · DevOps

Peter Karman

Full-stack engineering leader with 17 years of experience in AI/ML, security, performance, and scalable system design. Over 3.5 years of fractional consulting, helping startups scale efficiently and generate over $700M in revenue. Handles architecture and infrastructure — making sure what gets built works at scale, stays secure, and holds up in production.

  • AI/ML system design & implementation
  • LLM & multi-agent systems
  • Scalable architecture
  • DevOps & deployment
  • Performance & security
karmanconsulting.com

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Together, we cover the full arc — product strategy, design, AI engineering, infrastructure, and deployment. We also have a network of great people we work with in design, infrastructure, data, branding, social media, and more:

Product concepting & strategy
UX/UI design & prototyping
Design systems & visual direction
Full-stack application development
AI/ML system design & implementation
LLM integration & multi-agent systems
Cross-platform mobile app development
API design & integration
Cloud infrastructure & DevOps
Experience mapping & storytelling
Creative direction & brand thinking
AI opportunity assessment
Product strategy & roadmapping
Startup advising & team mentorship
Performance, security & scalability
Ongoing fractional support

What are you building?

01

A new brand & web presence

You're launching something new — or relaunching something that's outgrown its current identity. You need a website, a brand system, and a digital presence that communicates who you are before you say a word.

02

A product or app idea

You have a concept for a product, a platform, or an app that doesn't exist yet. You need a team that can take it from napkin sketch to working software — designed well, built right, and ready for real users.

03

An internal workflow revolution

Your team is doing things manually that AI could transform. You need someone who can identify the highest-leverage automation opportunities and build custom tools that actually fit how your people work.

04

Your personal or professional profile

You're a creator, a founder, or a professional who needs a platform that represents you — a portfolio, a content hub, a personal brand that grows with your career and showcases what you do best.

Beyond vibe coding.

AI has transformed what's possible — but exceptional products still demand rigorous engineering and design. We bring both.

10x Loop

Faster prototyping

What took weeks now takes days. Exploration that was too expensive to attempt is now the default. The range of what you can try has expanded dramatically.

Go Deep

Not surface-level

You don't scratch the surface of AI's potential with off-the-shelf prompting. We bring the skill set and vision to push the limits of what these tools can actually do.

Do Yours

Custom, not generic

An exceptional product for whatever you're envisioning. Even if you don't know exactly what it is yet — we help you get to it, and make that process a genuinely enriching one of discovery.

Our process

Depending on where you are, we can pick up at any phase — or run the full thing end to end. We do quick prototypes, phased engagements, and longer-term builds for more complex projects.

1

Discovery

We start by understanding what is genuinely worth building to you. Not what sounds impressive — what actually matters to your business and your customers. We identify where new agentic processes and AI capabilities can truly move the needle, and we help you see the opportunities you might not have considered yet.

2

Design

We turn the concept into something concrete by building in phases that deliver production-ready product capabilities. No more long cycles of wireframes and handoffs. We design directly into the product itself, iterating on the actual thing — so what you see is what you ship, and every round gets closer to exactly right.

3

Build

We bring decades of experience in building, scaling, and deploying software that is secure, reliable, and built to grow. From AI infrastructure and multi-agent systems to full-stack applications and cloud architecture — we write production-grade code that holds up under real-world conditions.

4

Launch & Evolve

We get you live and stay with you. Whether it's the immediate next steps or your longer-term vision, we can continue to expand and evolve what we've built together — or support your team as they take the reins. We're built for lasting partnerships, not just project handoffs.

Let's start a conversation.

There's no risk in reaching out. Tell us where you are and what you're thinking about — we're happy to explore it with you. No commitment, no pitch. Just an honest conversation about what's possible. We'll respond within 24 hours.

Orbital Labs

Strategy, design, and AI infrastructure under one roof.

The Team

Dan Newman

Engineer, Founder, Product Designer

Peter Karman

Fractional Principal Engineer

karmanconsulting.com →
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    Orbital Labs Consulting — Software & Product Design